Applications open for qualified businesses

MRCOOL DIY DIRECT PRO

Nationwide contractor pricing for serious -HVAC businesses.

Approved businesses receive contractor pricing, transparent freight, flexible Net Terms, Credit Key business financing, nationwide fulfillment, and dedicated commercial purchasing support, all through one trusted nationwide distributor.

MRCOOL equipment for professional contractors
Nationwide Contractor Program

PROGRAM BENEFITS & PRICING

Everything your business needs to buy HVAC equipment nationwide

Access approved contractor pricing, transparent freight, nationwide fulfillment, and flexible business purchasing options designed for HVAC contractors, dealers, builders, property managers, and commercial buyers.

Qualified businesses may access Credit Key financing and net-term options, subject to approval, while larger purchasing volumes may qualify for enhanced pricing and account benefits.

Apply once. Our team will review your business type, purchasing needs, anticipated volume, and credit eligibility to assign the most appropriate account level and purchasing options.

  • Contractor Pricing Approved account discounts
  • Transparent Freight Calculated by order size
  • Net Terms Subject to Credit Key approval
  • Nationwide Fulfillment Commercial order coordination
  • Priority Support Dedicated account assistance
  • Business Financing Flexible payment options

Professional Purchasing

Contractor Tier

8%

Off Qualifying Equipment

Designed for licensed HVAC contractors, builders, property managers, and commercial buyers looking for competitive pricing and a simple purchasing experience.

Ideal for growing contractors and commercial buyers

  • 8% off qualifying equipment
  • Transparent freight charged at cost
  • Prepaid purchasing
  • $5,000 minimum qualifying equipment order
  • Greater freight efficiency on larger equipment orders
  • Lower freight cost per unit on larger orders
  • Commercial pricing displayed automatically after approval
  • Dedicated commercial account support

Approved accounts receive Contractor pricing after review and approval. Product eligibility, freight terms, and manufacturer MAP policies apply.

READY TO BUILD YOUR PRO ACCOUNT?

Apply for the MRCOOL DIY Direct Pro Program

Sign in or create a customer account, complete the company application, and our team will review your request.

Apply for a Pro Account Already approved? Sign in

Creating a customer login does not automatically approve a Pro account. Program access is activated after application review.

Contractor & PRO Dealer Program FAQ

Our Contractor and PRO Dealer Programs are designed to simplify commercial HVAC purchasing with competitive contractor pricing, transparent freight charged at cost, flexible business payment solutions through Credit Key, nationwide fulfillment, and dedicated commercial support, all through the same easy-to-use MRCOOL DIY Direct website. Once your business is approved, simply sign in to access your assigned pricing and commercial purchasing benefits. Below you'll find answers to the questions we hear most often about eligibility, pricing, account approval, tax exemption, shipping, and commercial purchasing benefits.

When will I see contractor pricing?

Contractor and PRO Dealer pricing becomes available after your business account has been reviewed and approved.

Our commercial pricing is not displayed publicly because each business is evaluated individually to determine the appropriate pricing tier, purchasing benefits, and available payment options.

This review process also ensures compliance with manufacturer pricing policies, including Minimum Advertised Price (MAP) requirements, while verifying that discounted pricing is available only to qualified commercial customers.

Once your application has been approved, simply sign in to your MRCOOL DIY Direct account using your approved business email address. Your assigned Contractor or PRO Dealer pricing will automatically appear on eligible products throughout the website. There are no coupon codes, special links, or separate ordering portals required. Your approved account unlocks the commercial pricing and purchasing benefits you've qualified to receive.

In addition to commercial pricing, approved accounts may also receive access to benefits such as transparent freight charged at cost, Credit Key business payment solutions (subject to approval), project-based quotations, and other commercial purchasing features based on your account level.

If your business grows over time, we'll be happy to review your account for additional pricing opportunities and expanded commercial purchasing benefits.

Who qualifies for the Contractor or PRO Dealer Program?

Our Contractor and PRO Dealer Program is designed for licensed HVAC contractors, builders, property managers, mechanical contractors, facilities teams, and other qualified businesses purchasing HVAC equipment for commercial or professional use.

To review your application, we'll typically request:

  • Legal business name
  • Federal EIN (Tax ID), if available
  • Primary operating state
  • Estimated annual HVAC equipment purchasing volume

Every application is reviewed individually to determine eligibility, pricing tier, and available purchasing benefits while ensuring compliance with manufacturer policies.

What discounts are available for each tier?

We offer two commercial pricing programs designed to support businesses of different sizes and purchasing needs.

Contractor Tier

  • 8% off qualifying HVAC equipment
  • Transparent freight charged at cost
  • Prepaid purchasing
  • $5,000 minimum qualifying opening order

PRO Dealer Tier

  • Tiered volume pricing up to 12% on qualifying HVAC equipment
  • Transparent freight charged at cost
  • Eligible for Net 15 payment terms (subject to approval)
  • Designed for businesses purchasing $25,000+ annually

Discounts apply to qualifying equipment only and are subject to manufacturer policies, product eligibility, and Minimum Advertised Price (MAP) requirements where applicable.

How does freight work on large HVAC systems?

Unlike traditional retail pricing that hides freight in the product price, our Contractor and PRO programs operate with transparent freight billing.

Freight is:

  • Charged at actual carrier cost
  • Based on delivery location and liftgate requirements
  • Typically ranges between $250–$600 depending on region

This structure allows us to provide stronger upfront equipment discounts while maintaining full transparency on shipping costs.

Do you offer Net Payment Terms and business financing?

Yes. Qualified commercial customers may be eligible for Credit Key's business payment solutions, which can include Net Payment Terms and other flexible financing options, subject to approval.

Eligibility is determined during the application and account review process and may require:

  • Business credit review
  • Valid business information and documentation
  • Credit approval through Credit Key
  • Account standing and purchasing history, where applicable

Because every business is unique, available payment options are determined individually based on Credit Key's underwriting review and your company's qualifications.

Is a resale certificate required for tax exemption?

A resale or tax exemption certificate is only required if your business qualifies for sales tax exemption in the states where you make purchases.

If a valid exemption certificate is not provided or cannot be verified, applicable sales tax will be collected in accordance with state and local tax laws.

Are MAP (Minimum Advertised Price) policies enforced?

Yes. All approved Contractor and PRO Dealers must comply with applicable manufacturer MAP (Minimum Advertised Price) policies.

Violation of MAP guidelines may result in:

  • Suspension of pricing privileges
  • Revocation of dealer status

We strictly enforce manufacturer compliance to protect all authorized partners.

How long does approval take?

Most applications are reviewed within 1-2 business days.

If additional business verification or documentation is needed, we'll contact you promptly to complete the review process.

Can pricing be customized for large project orders?

Yes. We welcome opportunities to quote larger commercial projects.

Depending on the project size, equipment requirements, and manufacturer programs, additional pricing may be available beyond standard Contractor or PRO Dealer discounts. Contact our commercial sales team for a customized quotation.

Do you ship nationwide?

Yes. MRCOOLDIYDIRECT.COM is a Factory Authorized MRCOOL Dealer serving customers nationwide.

We coordinate LTL freight and residential delivery across the continental United States.

Do tier discounts apply to accessories, parts, and promotional bundles?

Contractor pricing primarily applies to qualifying HVAC equipment.

Discount eligibility for accessories, replacement parts, installation materials, and promotional bundles varies by manufacturer and product category. Eligible pricing will automatically appear after signing in to your approved account.

If you have questions about specific SKUs, our team is happy to review them with you.

Can I use my contractor account immediately after approval?

Yes. Once your application has been approved, simply sign in to your MRCOOL DIY Direct account to access your assigned pricing, commercial purchasing benefits, and available payment options.

Why should I buy from MRCOOL DIY Direct instead of a local distributor?

We combine the personalized service of a dedicated commercial supplier with the convenience of a nationwide eCommerce platform.

Approved contractor accounts receive competitive commercial pricing, transparent freight charged at cost, access to Credit Key business payment solutions, nationwide fulfillment, and a growing Knowledge Center with installation resources, product documentation, and technical support tools. Whether you're purchasing for a single installation or managing ongoing commercial projects, our goal is to make ordering equipment faster, easier, and more predictable.